Another promising European startup is devoured by Meta

Facebook and Instagram owner Meta has bought Audio Analytic, a Cambridge-based startup that develops AI-powered sound recognition software.

Founded in 2010 by Chris Mitchell, Audio Analytic aims to augment consumer technology with high-end sound recognition and has trained its AI to recognize a wide range of sounds, including smoke alarms, barking dogs, windows or even crying babies.

According to the company’s website, its technology can give machines the “most accurate, robust and compact sense of hearing on the planet.”

Join TNW in Valencia!

The heart of technology reaches the heart of the Mediterranean

Audio Analytic, the Telegraph reports, will join Meta’s Reality Labs division that handles the development of AR and VR technology. This is all part of Zuckerberg’s plan to make the metaverse the “future of the Internet.”